Think back to the last time you attended a great public speaking event. What made it great? Often times you either learned something new, laughed till it hurt, or you were really inspired by the presentation.
Public Speakers have a tough job. They either give a great presentation the audience welcomes and enjoys, or they are met with pin-drop silence. It’s an art and science that has hundreds of little techniques, but there is a common thread that runs through all great speeches that can be applied to writing great blog posts.
What do a great speech and a great post have in common? Purpose.
In public speaking there are 4 types of speeches: Informative, Persuasive, Entertaining, and Inspirational. Although a speech may have elements of each, most speeches fall in one of these categories. There is always a dominant purpose, or approach that the speaker uses to deliver value.
3 ways to deliver…
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